Facebook marketing

How The Best Adult Beverage Marketers Won The Summer image

How The Best Adult Beverage Marketers…

Beefeater Gin engaged Facebook users almost six times as much as a normal US Alcohol brand this summer, but they only promoted about a fifth of their content. Meanwhile, Chivas and Absolut gained nearly 20,000 combined new Fans over June, July, and August. We used Socialbakers Analytics to find out how these brands managed to dominate the US Alcohol market in different ways this summer.

Marketing

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