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How Social Media Audiences Reacted to the State of the Union Livestream  image

How Social Media Audiences Reacted to the State of the Union Livestream

Last Tuesday, Donald Trump gave his first State of the Union Address. The speech was not only broadcasted on television networks across America but was also streamed Live on Facebook. Using Live video analytics we were able to get a detailed look into audience interactions and the results are telling. Find out how Facebook audiences interacted with the historical moment in real-time.

News
The Latest Data on How Readers are Interacting with Facebook Instant Articles  image

The Latest Data on How Readers are Interacting with Facebook Instant Articles

Facebook Instant Articles are changing how readers consume news and how media publishers use and create content. We've been tracking this new publishing format to shed light on how audiences are interacting with these mobile-friendly articles and how media publishers are reaping the benefits. Find out how Instant Articles reveal users' mobile behaviors and change the game for sharing content.

Marketing
National Geographic’s Strategies for Great Content  image

National Geographic’s Strategies for Great Content

National Geographic has some of the highest follower, like and share numbers in the social media world. In our latest study, we looked at the data behind their performance and discovered the best practices across Instagram, Facebook, Twitter, and YouTube that any company can apply for an effective social media strategy.

Marketing
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