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Social Media Advocacy: How to Develop a Powerful Program for Your Brand image

Social Media Advocacy: How to Develop a Powerful Program for Your Brand

The number of social media users reached 3.916 billion worldwide in 2018 based on the Global Digital Report 2018. Individuals are using social media to share their experiences with products and brands, and shoppers are increasingly turning to other user’s social media to make purchasing decisions. As this trend grows, it’s vital for businesses to implement social media advocacy programs that will connect with their audience and encourage them to amplify the brand story.

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