How to Use Social Media for PR: A Step-by-step Guide image

How to Use Social Media for PR: A Step-by-step Guide

Social media has evolved into a prime storytelling tool. With the growing digital landscape, brands are now implementing social media into their PR strategy as a means to connect with larger audiences. Now more than ever, customers are using social media to understand and interact with their favorite brands, to generate the buzz that impacts the reach and influence of the brand. Follow these steps to create a social media strategy that aligns with traditional public relations techniques to connect with your ideal audience.

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Top 10 Youtube Influencers Every Brand Needs to Know image

Top 10 Youtube Influencers Every Brand Needs to Know

While Instagram has become the quintessential platform for influencers, it was the beauty gurus, shoppers, comedians, pranksters, and travel vloggers of YouTube who paved the way early on - and it’s still a strong platform for influencers and content creators.Here are our picks for the top 10 YouTube influencers brands need to be watching and collaborating with this year.

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