Measuring the right metrics is the cornerstone of building success on social media.
It’s not enough to monitor the basics, such as Fan Growth or Interactions/1000 Fans. In order to gain a better understanding of your performance, you need to track deeper KPIs, and analyze them in the right context. We’ve compiled this guide to provide you with a breakdown of a few important metrics you should not be overlooking. This will give you more meaningful insights about your social media performance.
In this study you will learn:
Socialbakers is the trusted social media management partner to thousands of enterprise brands and SMBs. Leveraging the largest social media data-set in the industry, Socialbakers’ AI-powered social media marketing suite helps brands large and small ensure their investment in social media is delivering measurable business outcomes.