Ready to supercharge your paid strategy?
With Emplifi’s new filters making their way into Paid and Dashboard paid widgets, we’re here to bring your paid strategy to the next level.
From now on it is possible to use two new filtering options in addition to the already available platform and objective filters. These new options include the filter by placement and filter by ad type.
The former allows users to easily filter for ads data based on where they appear, the latter shows data based on the type of the ad - be it boosted, variation, dynamic, catalogue or a standard ad.
Now it is easier to see results just for boosted ads to check the effect of promoting posts or to determine where ads get the most eyeballs. What is even better is that permanent dashboard reports can be set up to show exactly that the stakeholders want to see.
If you’re interested in learning more about our new filters making their way to Paid and DSH paid widgets, please contact your customer success manager for more information.
Platform & Placement view- click from charts to Ad’s feed
If you want to quickly understand spikes in Paid charts and see what Ads are behind them - Our latest release lets you do just that!
We are now enabling click-through paid charts in Platform & Placement view. With a simple click on the the chart, you are taken to Hub - Allowing you to group and sort your Ads from top to bottom by metrics such as spend and many others.
you can easily analyze your paid activities in-depth and see which ads caused the spike or generate higher levels or reactions from your customers.
Our social platform view enables you specifically to click from:
Bar chart: Each bar of the chart is clickable and passes search query to Hub
Stacked bar chart: Each part of the stacked bar of the chart is clickable and passes search queries to Hub
If you are interested in obtaining more information about the platform & placement view- click from charts to Ad’s feed, please contact your customer success manager for more information.
Editor's Note: This article was originally published on socialbakers.com. Any statistics or statements included in this article were current at the time of original publication.
