Latest Stories in our Social Media Newsroom

The Latest Data on How Readers are Interacting with Facebook Instant Articles  image

The Latest Data on How Readers are…

Facebook Instant Articles are changing how readers consume news and how media publishers use and create content. We've been tracking this new publishing format to shed light on how audiences are interacting with these mobile-friendly articles and how media publishers are reaping the benefits. Find out how Instant Articles reveal users' mobile behaviors and change the game for sharing content.

Marketing
Marketers, Don’t Promote That Facebook Post Yet! image

Marketers, Don’t Promote That Facebook…

Marketers are promoting nearly all of their Facebook posts right after publishing them. This strategy is highly ineffective: promoting the wrong content is costly and may be buying negative feedback instead. It's essential to wait before promoting to see how your content will perform organically first. Those few hours can tell you a lot - and save you a lot of budget!

Product News

Whether you need to Measure, Manage or Monetize we have the solution for you.