In the highly competitive space of social media, regardless of channel, one simple rule applies: content is the currency. However, marketers face the challenge of having to keep up with a 24 hour cycle, while constantly producing new content that aligns with their company’s brand image. We created a guide to help you in your quest for producing effective content so you can give your audiences more of what they want and thrive on social media.
In this guide you will learn:
- Where to look for content inspiration
- The importance of competitive Intelligence
- How to tap into popular conversations across social media
- The difference between shareable and likeable content, and why it matters
Socialbakers is the trusted social media management partner to thousands of enterprise brands and SMBs. Leveraging the largest social media data-set in the industry, Socialbakers’ AI-powered social media marketing suite helps brands large and small ensure their investment in social media is delivering measurable business outcomes.