What has been the impact of COVID-19 on consumer behaviour and the way we do business? Data from social media channels has turned up some surprising trends that create new opportunities for marketers. But as consumers force brands to digitalize rapidly, how can businesses make sure they're serving their customers the best possible experience across all touchpoints of the customer journey?
Yuval Ben-Itzhak is the President of Socialbakers. He has more than 20 years of technology and business experience. Yuval took the helm of Socialbakers back in 2017 and has since made it his mission to help CMOs across industries. Yuval is a frequent industry commentator and regularly shares his insights on social media trends and marketing technology with international media like Reuters, The Financial Times, and the BBC.