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Connect With Your Audience Through Personalized Marketing

Leverage personalized marketing to turn generic content into personalized experiences your audiences will love.

Instagram performance optimization

Personalized Marketing

Connect with your audience on a whole new level using the power of AI. Have smart algorithms define the persona profiles for your business, deliver countless ideas for the posts the’ll love, and recommend influencers they’ll trust.

Build a complete picture of your audiences in seconds

Understand who your digital audiences are at a single click of a button. Get a granular view of their demographics, interests, affinities, and behaviors. Have this data organized into personas in seconds and know exactly the strategy you’ll need to get their attention.

Know what content your audience personas actually want to see

Discover unlimited ideas for personalized content from top-performing posts based on your audience personas. Make your creative process smarter by using the best performing content as a guidepost, improve work efficiency, and maximize engagement.

Get smart persona targeting recommendations

Leverage AI targeting recommendations for your personas based on interests, affinities, and demographics. Reach the right audience segments with personalized content, achieve better relevance scores, and spend your budget more efficiently.

Measure the effectiveness of your personalized content

Discover how well your content is resonating with your audience personas. Accurately measure and compare your engagement across every platform or against your competitors. Keep track of all your content in one place - even your Instagram Stories and Facebook Live Videos - and easily report on your progress.

Find social media influencers that match your audiences

Tap into the largest database of influencer profiles on social. Select the right influencers for your audience based on their audience size (micro, macro or celebrity), interests, location, age and gender. Analyze their content, likes, and sentiment of comments to ensure they'll engage your audience and meet your business objectives.

AI-Powered Social Media Marketing Suite

AI-Powered Social Media Marketing Suite

Understand your audience, create more effective content to engage and grow your customer base, and measure social media’s impact on your business goals.

Socialbakers recognized in Enterprise Social Media Suites based on user reviews

High Performer Enterprise & Mid Market

Social Media Suites, Social Media Management
and Social Media Monitoring Category

G2 Crowd

Socialbakers recognized in Mid-Market Social Media Analytics based on user reviews

Leader

Social Media Management
and Social Media Analytics Category

G2 Crowd

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Users Love Us Award

G2 Crowd

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Popular Social Media Marketing Software

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