August 2019 Social Marketing Report Australia

Social Marketing Report

Australia

August 2019

Socialbakers

Check out the August 2019 social media report for Australia! It has key social media marketing information for anyone doing business in Australia. You can see Top Facebook brands like Netflix, growth rates and this month's top social media content by City Beach, Live Nation AUS & NZ or Canon Australia !

Social Media Statistics for the top 20 brands in Australia

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 813 226 /

  • 150 723 /

  • 102 151 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 68 /

  • 110 /

  • 11 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 99 192 /

  • 9 173 /

  • 3 843 /

Average Response Rate

Response Rate / Relative Growth
  • 83 % /

  • 100 % /

Interaction types on Twitter

Likes
83 %
Replies
10 %
Retweets
7 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for August 2019 in Australia

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Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 33 906 599
Ecommerce
Sum of Fans 32 051 978
Services
Sum of Fans 24 358 515
Fashion
Sum of Fans 20 439 047
Fmcg Food
Sum of Fans 11 917 264
Data is from the total number of Local Fans for the largest 200 pages in Australia by Fan count

Top Australia Facebook Posts in August 2019

Twitter stats for August 2019 in Australia

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Fastest-Growing Twitter Profiles in Australia

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Australia Twitter Posts in August 2019

YouTube stats in August 2019 in Australia

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

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Fastest-Growing YouTube Channels in Australia

Top 5 Brands on YouTube by Average Interaction per 1k Fans in August 2019

Top Australia YouTube Videos in August 2019

  • 1
    PAGE_NAME

    Canon Australia

    shared Video

    28th August, 2019

    First Look: Canon EOS 90D

    Enjoy fast, continuous shooting at any angle with the Canon EOS…

    most engaging photo
    • Total Interactions6 762

      • 6 108

      • Dislikes225

      • Comments429

    • 41.35 

    • Views275 807

  • 2
    Unlock
  • 3
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Data Range: 31st July, 2019 to 30th August, 2019

Copyright Socialbakers, www.socialbakers.com © 2019

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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