Social Marketing Report
Australia
November 2020
Social Media Reports
November 2020 Social Marketing Report Australia
ShareCheck out the November 2020 social media report for Australia! It has key social media marketing information for anyone doing business in Australia. You can see Top Facebook brands like LG Global, growth rates and this month's top social media content by Netflix or PlayStationAU !
Social Media Statistics for the top 20 brands in Australia
Interaction types on Twitter
|
Likes
|
84 % |
|
Replies
|
8 % |
|
Retweets
|
8 % |
Facebook stats for November 2020 in
Australia
Top 5 Facebook Brands by No. of Interactions
Total Number of Interactions
-
Netflix
1 558 415
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Top 5 Industries on Facebook
Retail
Sum of Fans
Sum of Fans
36 785 777
Ecommerce
Sum of Fans
32 891 593
Services
Sum of Fans
25 415 630
Fashion
Sum of Fans
22 199 974
Fmcg Food
Sum of Fans
12 629 649
Data is from the total number of Local Fans for the largest 200 pages in Australia by Fan count
Top Australia Facebook Posts in
November 2020
-
1
I'm still obsessed by the fact 📺: The Queen's Gambit costume…
-
Total Interactions150 155
Reactions123 997
Comments7 697
18 461
-
2
-
3
Twitter stats for November 2020 in
Australia
Top 5 Twitter Brands by No. of Followers
Total Number of Followers
-
Qantas
502 480
Top 5 Twitter Brands by No. of Interactions
Total Number of Interactions
-
PlayStationAU
35 479
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Fastest-Growing Twitter Profiles in Australia
-
Team Cherry
+4 304 Followers
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Top 5 Brands on Twitter by Average Post Interactions per 1k Fans
Top Australia Twitter Posts in
November 2020
-
1
🙃 sᴉɥʇ pɐǝɹ uɐɔ sᴉʍᴉʞ puɐ sǝᴉssn∀ ʎluO*
*¡ʎɐp ɥɔunɐן ϛ uoıʇɐʇSʎɐןԀ s,ʇI
-
Total Interactions4 753
Likes4 340
Replies134
279
-
Interaction per 1k Fans62.98
-
2
-
3
YouTube stats in November 2020 in
Australia
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Top 5 Brands on YouTube by Average Interaction per 1k Fans in
November 2020
Data Range: 31st October, 2020
to 29th November, 2020
Copyright Socialbakers, www.socialbakers.com © 2020
Glossary & Metrics Overview
-
Total Fans
The sum of all Fans of a particular Facebook Page
-
Total Followers
The sum of all Twitter Followers for a monitored profile
-
Total Subscribers
The sum of all Twitter Followers for a monitored profile
-
Admin Posts
The number of posts made by a profile during a selected time range
-
Socially Devoted
The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter
-
Response
Time
The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range
-
Response
Rate
The percentage of user Posts (or questions) the monitored Page responded to during a selected time range
-
AMIQ
The total number of questions answered minus total ignored questions to the brand.
-
Interactions
Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc
-
Interactions per 1k Fans
Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.
Top 5 Facebook Brands by No. of Interactions
Total Number of Interactions-
Netflix
1 558 415
Would you like to know more? No problem!
Top 5 Industries on Facebook
|
Retail
|
|
Sum of Fans
Sum of Fans
36 785 777
|
|
Ecommerce
|
|
Sum of Fans
32 891 593
|
|
Services
|
|
Sum of Fans
25 415 630
|
|
Fashion
|
|
Sum of Fans
22 199 974
|
|
Fmcg Food
|
|
Sum of Fans
12 629 649
|
-
1 I'm still obsessed by the fact 📺: The Queen's Gambit costume…
-
Total Interactions150 155
Reactions123 997
Comments7 697
18 461
-
- 2
- 3
Top 5 Twitter Brands by No. of Followers
Total Number of Followers-
Qantas
502 480
Top 5 Twitter Brands by No. of Interactions
Total Number of Interactions-
PlayStationAU
35 479
Would you like to know more? No problem!
Team Cherry
+4 304 Followers
-
1 🙃 sᴉɥʇ pɐǝɹ uɐɔ sᴉʍᴉʞ puɐ sǝᴉssn∀ ʎluO* *¡ʎɐp ɥɔunɐן ϛ uoıʇɐʇSʎɐןԀ s,ʇI
-
Total Interactions4 753
Likes4 340
Replies134
279
-
Interaction per 1k Fans62.98
-
- 2
- 3
Would you like to know more? No problem!
Data Range: 31st October, 2020 to 29th November, 2020
Copyright Socialbakers, www.socialbakers.com © 2020
Total Fans
The sum of all Fans of a particular Facebook Page
Total Followers
The sum of all Twitter Followers for a monitored profile
Total Subscribers
The sum of all Twitter Followers for a monitored profile
Admin Posts
The number of posts made by a profile during a selected time range
Socially Devoted
The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter
Response
Time
The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range
Response
Rate
The percentage of user Posts (or questions) the monitored Page responded to during a selected time range
AMIQ
The total number of questions answered minus total ignored questions to the brand.
Interactions
Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc
Interactions per 1k Fans
Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.
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