January 2020 Social Marketing Report Austria

Social Marketing Report


January 2020


Check out the January 2020 social media report for Austria! It has key social media marketing information for anyone doing business in Austria. You can see Top Facebook brands like Immowelt, growth rates and this month's top social media content by NetflixDE or Netflix Deutschland, Österreich und Schweiz !

Social Media Statistics for the top 20 brands in Austria

Average Response Rate

Response Rate / Relative Growth
  • 84 % /

  • 15 % /

Interaction types on Twitter

91 %
7 %
3 %

Facebook stats for January 2020 in Austria

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Top 5 Industries on Facebook

Sum of Fans
Sum of Fans 119 050 272
Sum of Fans 115 167 320
Sum of Fans 93 233 005
Fmcg Food
Sum of Fans 83 551 537
Sum of Fans 56 929 539
Data is from the total number of Local Fans for the largest 200 pages in Austria by Fan count

Twitter stats for January 2020 in Austria

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Fastest-Growing Twitter Profiles in Austria

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Austria Twitter Posts in January 2020

YouTube stats in January 2020 in Austria

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in January 2020

Top Austria YouTube Videos in January 2020

  • 1

    Sex Education: Staffel 2 | Offizieller Trailer | Netflix

    Das Leben ist hart. Die Liebe ist chaotisch. Chaotisch ist unser…

    most engaging photo
    • Total Interactions8 837

      • 8 279

      • Dislikes130

      • Comments428

    • 13.62 

    • Views253 403

  • 2
  • 3

Data Range: 31st December, 2019 to 30th January, 2020

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Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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