November 2019 Social Marketing Report Brazil

Social Marketing Report


November 2019


Check out the November 2019 social media report for Brazil! It has key social media marketing information for anyone doing business in Brazil. You can see Top Facebook brands like Magazine Luiza, growth rates and this month's top social media content by O Boticário or Netflix Brasil !

Social Media Statistics for the top 20 brands in Brazil

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 10 608 473 /

  • 1 359 148 /

  • 1 792 150 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 115 /

  • 92 /

  • 17 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 446 532 /

  • 141 379 /

  • 109 602 /

Average Response Rate

Response Rate / Relative Growth
  • 57 % /

  • 20 % /

Interaction types on Twitter

84 %
12 %
4 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for November 2019 in Brazil

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Top 5 Industries on Facebook

Sum of Fans
Sum of Fans 285 057 366
Sum of Fans 225 154 015
Sum of Fans 214 651 174
Sum of Fans 177 658 927
Fmcg Food
Sum of Fans 171 788 442
Data is from the total number of Local Fans for the largest 200 pages in Brazil by Fan count

Top Brazil Facebook Posts in November 2019

Twitter stats for November 2019 in Brazil

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Fastest-Growing Twitter Profiles in Brazil

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Brazil Twitter Posts in November 2019

YouTube stats in November 2019 in Brazil

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

Top 5 YouTube Brands by Subscribers

Total Subscribers

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Fastest-Growing YouTube Channels in Brazil

Top 5 Brands on YouTube by Average Interaction per 1k Fans in November 2019

Top Brazil YouTube Videos in November 2019

  • 1

    Netflix Brasil

    shared Video

    6th November, 2019

    Stranger Things | Erros de gravação da Temporada 3 | Netflix

    UM PEQUENO ERRO PODE MUDAR TUDO. Os Erros de gravação da…

    most engaging photo
    • Total Interactions87 693

      • 85 754

      • Dislikes416

      • Comments1 523

    • 14.69 

    • Views1 073 387

  • 2
  • 3

Data Range: 31st October, 2019 to 29th November, 2019

Copyright Socialbakers, © 2019

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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