April 2019 Social Marketing Report Colombia

Social Marketing Report

Colombia

April 2019

Socialbakers

Check out the April 2019 social media report for Colombia! It has key social media marketing information for anyone doing business in Colombia. You can see Top Facebook brands like Tigo Colombia, growth rates and this month's top social media content by Netflix, DELAESPRIELLALawyers or Renault Colombia - Oficial !

Social Media Statistics for the top 20 brands in Colombia

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 1 461 972 /

  • 451 316 /

  • 125 672 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 146 /

  • 98 /

  • 11 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 23 167 /

  • 7 986 /

  • 991 /

Average Response Rate

Response Rate / Relative Growth
  • 35 % /

  • 22 % /

Interaction types on Twitter

Likes
82 %
Retweets
11 %
Replies
7 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for April 2019 in Colombia

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Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 22 834 421
Fashion
Sum of Fans 22 634 189
Fmcg Food
Sum of Fans 16 113 031
Services
Sum of Fans 15 718 369
Ecommerce
Sum of Fans 10 882 354
Data is from the total number of Local Fans for the largest 200 pages in Colombia by Fan count

Top Colombia Facebook Posts in April 2019

Twitter stats for April 2019 in Colombia

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Fastest-Growing Twitter Profiles in Colombia

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Colombia Twitter Posts in April 2019

YouTube stats in April 2019 in Colombia

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

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Fastest-Growing YouTube Channels in Colombia

Top 5 Brands on YouTube by Average Interaction per 1k Fans in April 2019

Top Colombia YouTube Videos in April 2019

  • 1
    PAGE_NAME

    Renault Colombia - Oficial

    shared Video

    5th April, 2019

    Vive outside, vive KWID

    No hay muchos carros amplios con gran espacio del baúl y buena…

    most engaging photo
    • Total Interactions3 736

      • 2 192

      • Dislikes1 456

      • Comments88

    • 114.14 

    • Views2 093 292

  • 2
    Unlock
  • 3
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Data Range: 31st March, 2019 to 29th April, 2019

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Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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