Social Media Reports

December 2020 Social Marketing Report Colombia

Social Marketing Report

Colombia

December 2020

Socialbakers

Check out the December 2020 social media report for Colombia! It has key social media marketing information for anyone doing business in Colombia. You can see Top Facebook brands like Supertiendas Olímpica, growth rates and this month's top social media content by Samsung Colombia !

Social Media Statistics for the top 20 brands in Colombia

Interaction types on Twitter

Likes
73 %
Retweets
14 %
Replies
13 %

Facebook stats for December 2020 in Colombia

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Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 26 177 239
Fashion
Sum of Fans 24 802 799
Services
Sum of Fans 18 674 940
Fmcg Food
Sum of Fans 15 720 455
Ecommerce
Sum of Fans 11 399 619
Data is from the total number of Local Fans for the largest 200 pages in Colombia by Fan count

Twitter stats for December 2020 in Colombia

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Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

YouTube stats in December 2020 in Colombia

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in December 2020

Top Colombia YouTube Videos in December 2020

  • 1
    PAGE_NAME

    Samsung Colombia

    shared Video

    17th December, 2020

    Samsung | Nación Samsung | Reto 3 | Kenny Stiven Palacios Marín

    Este es uno de los participantes del Reto 3 de #NaciónSamsung.…

    most engaging photo
    • Total Interactions2 238

      • 1 937

      • Dislikes30

      • Comments271

    • 22.58 

    • Views4 505

  • 2
    Unlock
  • 3
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Data Range: 30th November, 2020 to 30th December, 2020

Copyright Socialbakers, www.socialbakers.com © 2020

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.