May 2020 Social Marketing Report Colombia

Social Marketing Report

Colombia

May 2020

Socialbakers

Check out the May 2020 social media report for Colombia! It has key social media marketing information for anyone doing business in Colombia. You can see Top Facebook brands like Amazon Prime Video, growth rates and this month's top social media content by Netflix, Productos Ramo or Sabor Fruco !

Social Media Statistics for the top 20 brands in Colombia

Average Response Rate

Response Rate / Relative Growth
  • 47 % /

  • 15 % /

Interaction types on Twitter

Likes
75 %
Retweets
13 %
Replies
12 %

Facebook stats for May 2020 in Colombia

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Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 24 935 463
Fashion
Sum of Fans 24 180 546
Services
Sum of Fans 18 037 202
Fmcg Food
Sum of Fans 16 086 768
Ecommerce
Sum of Fans 11 039 315
Data is from the total number of Local Fans for the largest 200 pages in Colombia by Fan count

Top Colombia Facebook Posts in May 2020

Twitter stats for May 2020 in Colombia

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Fastest-Growing Twitter Profiles in Colombia

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Colombia Twitter Posts in May 2020

YouTube stats in May 2020 in Colombia

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in May 2020

Top Colombia YouTube Videos in May 2020

  • 1
    PAGE_NAME

    Sabor Fruco

    shared Video

    13th May, 2020

    ¡HUEVOS RANCHEROS PARA DISFRUTAR EN FAMILIA! #TodoSabeMejorEnCasa

    Prepárale a tu familia un delicioso desayuno lleno de sabor…

    most engaging photo
    • Total Interactions4 784

      • 3 564

      • Dislikes1 075

      • Comments145

    • 128.24 

    • Views721 298

  • 2
    Unlock
  • 3
    Unlock

Data Range: 30th April, 2020 to 30th May, 2020

Copyright Socialbakers, www.socialbakers.com © 2020

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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