Social Marketing Report
Colombia
January 2021
Social Media Reports
January 2021 Social Marketing Report Colombia
ShareCheck out the January 2021 social media report for Colombia! It has key social media marketing information for anyone doing business in Colombia. You can see growth rates and this month's top social media content by Netflix or Samsung Colombia !
Social Media Statistics for the top 20 brands in Colombia
Interaction types on Twitter
|
Likes
|
68 % |
|
Retweets
|
19 % |
|
Replies
|
13 % |
Facebook stats for January 2021 in
Colombia
Top 5 Facebook Brands by No. of Interactions
Total Number of Interactions
-
Netflix
1 660 308
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Top 5 Industries on Facebook
Retail
Sum of Fans
Sum of Fans
26 313 674
Fashion
Sum of Fans
24 859 952
Services
Sum of Fans
18 970 099
Fmcg Food
Sum of Fans
15 739 503
Ecommerce
Sum of Fans
11 426 836
Data is from the total number of Local Fans for the largest 200 pages in Colombia by Fan count
Top Colombia Facebook Posts in
January 2021
-
1
Si Peter Kavinsky y Lara Jean no terminan juntos, no sé cómo me…
-
Total Interactions711 228
Reactions508 483
Comments75 963
126 782
-
2
-
3
Twitter stats for January 2021 in
Colombia
Top 5 Twitter Brands by No. of Followers
Total Number of Followers
-
TransMilenio
1 859 929
Top 5 Twitter Brands by No. of Interactions
Total Number of Interactions
-
DE LA ESPRIELLA Lawyers
33 671
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Fastest-Growing Twitter Profiles in Colombia
-
Metro de Medellín
+5 000 Followers
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YouTube stats in January 2021 in
Colombia
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Top 5 Brands on YouTube by Average Interaction per 1k Fans in
January 2021
Top Colombia YouTube Videos in
January 2021
-
1
Samsung | Nación Samsung | 5 momentos Unpacked | Ana Tobón
Este es el Top 5 del Samsung Unpacked realizado por uno de…
-
Total Interactions1 190
Likes792
Dislikes18
Comments380
-
Interaction per 1k Fans11.23
-
Views3 031
-
2
-
3
Data Range: 31st December, 2020
to 30th January, 2021
Copyright Socialbakers, www.socialbakers.com © 2021
Glossary & Metrics Overview
-
Total Fans
The sum of all Fans of a particular Facebook Page
-
Total Followers
The sum of all Twitter Followers for a monitored profile
-
Total Subscribers
The sum of all Twitter Followers for a monitored profile
-
Admin Posts
The number of posts made by a profile during a selected time range
-
Socially Devoted
The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter
-
Response
Time
The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range
-
Response
Rate
The percentage of user Posts (or questions) the monitored Page responded to during a selected time range
-
AMIQ
The total number of questions answered minus total ignored questions to the brand.
-
Interactions
Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc
-
Interactions per 1k Fans
Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.
Top 5 Facebook Brands by No. of Interactions
Total Number of Interactions-
Netflix
1 660 308
Would you like to know more? No problem!
Top 5 Industries on Facebook
|
Retail
|
|
Sum of Fans
Sum of Fans
26 313 674
|
|
Fashion
|
|
Sum of Fans
24 859 952
|
|
Services
|
|
Sum of Fans
18 970 099
|
|
Fmcg Food
|
|
Sum of Fans
15 739 503
|
|
Ecommerce
|
|
Sum of Fans
11 426 836
|
-
1 Si Peter Kavinsky y Lara Jean no terminan juntos, no sé cómo me…
-
Total Interactions711 228
Reactions508 483
Comments75 963
126 782
-
- 2
- 3
Top 5 Twitter Brands by No. of Followers
Total Number of Followers-
TransMilenio
1 859 929
Top 5 Twitter Brands by No. of Interactions
Total Number of Interactions-
DE LA ESPRIELLA Lawyers
33 671
Would you like to know more? No problem!
Metro de Medellín
+5 000 FollowersWould you like to know more? No problem!
-
1 Samsung | Nación Samsung | 5 momentos Unpacked | Ana Tobón
Este es el Top 5 del Samsung Unpacked realizado por uno de…
-
Total Interactions1 190
Likes792
Dislikes18
Comments380
-
Interaction per 1k Fans11.23
-
Views3 031
-
- 2
- 3
Data Range: 31st December, 2020 to 30th January, 2021
Copyright Socialbakers, www.socialbakers.com © 2021
Total Fans
The sum of all Fans of a particular Facebook Page
Total Followers
The sum of all Twitter Followers for a monitored profile
Total Subscribers
The sum of all Twitter Followers for a monitored profile
Admin Posts
The number of posts made by a profile during a selected time range
Socially Devoted
The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter
Response
Time
The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range
Response
Rate
The percentage of user Posts (or questions) the monitored Page responded to during a selected time range
AMIQ
The total number of questions answered minus total ignored questions to the brand.
Interactions
Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc
Interactions per 1k Fans
Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.
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