July 2017 Social Marketing Report Finland

Social Marketing Report

Finland

July 2017

Socialbakers

Check out the July 2017 social media report for Finland! It has key social media marketing information for anyone doing business in Finland. You can see Top Facebook brands like Shell Helmisimpukka, growth rates and this month's top social media content by Intersport Suomi, Finnair or Varusteleka !

Social Media Statistics for the top 20 brands in Finland

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 246 979 /

  • 20 855 /

  • 5 016 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 33 /

  • 47 /

  • 4 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 28 859 /

  • 794 /

  • 312 /

Average Response Rate

Response Rate / Relative Growth
  • 84 % /

  • 23 % /

Interaction types on Twitter

Likes
73 %
Retweets
23 %
Replies
5 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for July 2017 in Finland

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Top 5 Brands on Facebook by Average Post Interactions per 1k Fans

Top 5 Industries on Facebook

Retail
Sum of Fans
Sum of Fans 1 120 722
Fmcg Food
Sum of Fans 475 672
Telecom
Sum of Fans 363 833
Travel
Sum of Fans 357 262
Beauty
Sum of Fans 281 272
Data is from the total number of Local Fans for the largest 200 pages in Finland by Fan count

Top 5 Socially Devoted Brands on Facebook

Top Finland Facebook Posts in July 2017

Twitter stats for July 2017 in Finland

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Fastest-Growing Twitter Profiles in Finland

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top 5 Most Socially Devoted Brands on Twitter

Top Finland Twitter Posts in July 2017

YouTube stats in July 2017 in Finland

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

Top 5 YouTube Brands by Subscribers

Total Subscribers

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Fastest-Growing YouTube Channels in Finland

Top 5 Brands on YouTube by Average Interaction per 1k Fans in July 2017

Top Finland YouTube Videos in July 2017

  • 1
    PAGE_NAME

    Varusteleka

    shared Video

    3rd July, 2017

    Case of Helsinki Syndrome

    Everything worked out just fine in the end! Heart-wrenching…

    most engaging photo
    • Total Interactions419

      • 385

      • Dislikes1

      • Comments33

    • 36.65 

    • Views9 256

  • 2
    Unlock
  • 3
    Unlock

Data Range: 30th June, 2017 to 30th July, 2017

Copyright Socialbakers, www.socialbakers.com © 2017

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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