December 2019 Social Marketing Report Switzerland

Social Marketing Report

Switzerland

December 2019

Socialbakers

Check out the December 2019 social media report for Switzerland! It has key social media marketing information for anyone doing business in Switzerland. You can see Top Facebook brands like Swiss International Air Lines, growth rates and this month's top social media content by Netflix or NetflixDE !

Social Media Statistics for the top 20 brands in Switzerland

Average Response Rate

Response Rate / Relative Growth
  • 74 % /

  • 14 % /

Interaction types on Twitter

Likes
88 %
Replies
7 %
Retweets
5 %

Facebook stats for December 2019 in Switzerland

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Top 5 Industries on Facebook

Electronics
Sum of Fans
Sum of Fans 302 627 949
Beauty
Sum of Fans 125 785 808
Retail Food
Sum of Fans 95 899 082
Beverages
Sum of Fans 94 525 019
Ecommerce
Sum of Fans 81 112 287
Data is from the total number of Local Fans for the largest 200 pages in Switzerland by Fan count

Top Switzerland Facebook Posts in December 2019

Twitter stats for December 2019 in Switzerland

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Fastest-Growing Twitter Profiles in Switzerland

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top Switzerland Twitter Posts in December 2019

YouTube stats in December 2019 in Switzerland

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Top 5 Brands on YouTube by Average Interaction per 1k Fans in December 2019

Data Range: 30th November, 2019 to 30th December, 2019

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Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.

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