February 2018 Social Marketing Report United States

Social Marketing Report

United States

February 2018

Socialbakers

Check out the February 2018 social media report for United States! It has key social media marketing information for anyone doing business in United States. You can see Top Facebook brands like Mattress Firm, growth rates and this month's top social media content by DICK'S Sporting Goods, Delta or SpaceX !

Social Media Statistics for the top 20 brands in United States

Average Number of Fans / Followers

Number of Fans / Relative Growth
  • 5 362 813 /

  • 3 365 898 /

  • 1 136 783 /

Average Number of Admin Posts

Number of Posts / Relative Growth
  • 138 /

  • 102 /

  • 12 /

Average Number of Interactions

Number of Interactions / Relative Growth
  • 52 356 /

  • 75 475 /

  • 123 598 /

Average Response Rate

Response Rate / Relative Growth
  • 66 % /

  • 3 % /

Interaction types on Twitter

Likes
80 %
Retweets
17 %
Replies
3 %

Content Behavior by Social Platform for TOP20 Brands

How to read this graph?

Facebook stats for February 2018 in United States

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Top 5 Brands on Facebook by Average Post Interactions per 1k Fans

Top 5 Industries on Facebook

Ecommerce
Sum of Fans
Sum of Fans 427 770 101
Retail
Sum of Fans 421 697 141
Fmcg Food
Sum of Fans 262 345 446
Fashion
Sum of Fans 256 802 977
Services
Sum of Fans 224 405 588
Data is from the total number of Local Fans for the largest 200 pages in United States by Fan count

Top 5 Socially Devoted Brands on Facebook

Top United States Facebook Posts in February 2018

Twitter stats for February 2018 in United States

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Fastest-Growing Twitter Profiles in United States

Top 5 Brands on Twitter by Average Post Interactions per 1k Fans

Top 5 Most Socially Devoted Brands on Twitter

Top United States Twitter Posts in February 2018

YouTube stats in February 2018 in United States

Top 5 YouTube Brands by Uploaded Video Views

Total Uploaded Video Views

Top 5 YouTube Brands by Subscribers

Total Subscribers

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Fastest-Growing YouTube Channels in United States

Top 5 Brands on YouTube by Average Interaction per 1k Fans in February 2018

Top United States YouTube Videos in February 2018

  • 1
    PAGE_NAME

    SpaceX

    shared Video

    6th February, 2018

    Falcon Heavy Test Flight

    Following its first test launch, Falcon Heavy is now the most…

    most engaging photo
    • Total Interactions444 389

      • 391 957

      • Dislikes12 988

      • Comments39 444

    • 477.12 

    • Views21 491 637

  • 2
    Unlock
  • 3
    Unlock

Data Range: 1st February, 2018 to 28th February, 2018

Copyright Socialbakers, www.socialbakers.com © 2018

Glossary & Metrics Overview

  • Total Fans

    The sum of all Fans of a particular Facebook Page

  • Total Followers

    The sum of all Twitter Followers for a monitored profile

  • Total Subscribers

    The sum of all Twitter Followers for a monitored profile

  • Admin Posts

    The number of posts made by a profile during a selected time range

  • Socially Devoted

    The only social industry benchmark for social customer care. Socially Devoted brands respond to at least 65% of user questions per quarter

  • Response
    Time

    The average time it takes a monitored Page or Profile to respond to a user post (or question) during a selected time range

  • Response
    Rate

    The percentage of user Posts (or questions) the monitored Page responded to during a selected time range

  • AMIQ

    The total number of questions answered minus total ignored questions to the brand.

  • Interactions

    Any action a user takes on a social platform - Like, Share, Retweet, @Reply, Like (or Dislike), etc

  • Interactions per 1k Fans

    Calculated as the sum of all daily interactions per 1000 fans during the last 30 days.