Facebook and Instagram Advertising: Differences and Best Practices

Facebook and Instagram Advertising: Differences and Best Practices
With a combined audience of over 2.7 billion users, Facebook and Instagram are the go-to platforms for social media advertising. To unlock their full potential and leverage their strengths, marketers need to develop a unique strategy for each platform.

In this guide, we take a deep dive into Sociabakers’ exclusive data to uncover the difference between Facebook and Instagram advertising. We round up all the advertising tactics from A to Z in one place and see what data-driven recommendations you can make a part of your social media marketing strategy today.
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