The Newest Data on Social Customer Care

Socially Devoted brands truly prioritize excellence in social media customer care. This is the index of the most Socially Devoted brands today. See who has the fastest responses to questions and the most positive social sentiment.

Socially Devoted Quarterly Results

or

Page
Fans
Response time
Response rate
Answered minus Ignored Questions
Positive Sentiment
Fans
121 075
Response time
169 min
Response rate
98.03 %
Answered minus Ignored Questions
1123
Positive Sentiment
3.68 %
Fans
599 933
Response time
64 min
Response rate
93.14 %
Answered minus Ignored Questions
1106
Positive Sentiment
1.25 %
Fans
149 829
Response time
1277 min
Response rate
77.54 %
Answered minus Ignored Questions
971
Positive Sentiment
0.74 %
Fans
2 474 600
Response time
21 min
Response rate
98.24 %
Answered minus Ignored Questions
932
Positive Sentiment
0.31 %
Fans
234 061
Response time
109 min
Response rate
96.75 %
Answered minus Ignored Questions
691
Positive Sentiment
3.66 %
Fans
10 936 073
Response time
4 min
Response rate
99.85 %
Answered minus Ignored Questions
668
Positive Sentiment
1.20 %
Fans
3 898 262
Response time
8 min
Response rate
98.95 %
Answered minus Ignored Questions
655
Positive Sentiment
2.24 %
Fans
205 501
Response time
280 min
Response rate
99.21 %
Answered minus Ignored Questions
625
Positive Sentiment
3.46 %
Fans
N/A
Response time
265 min
Response rate
98.06 %
Answered minus Ignored Questions
595
Positive Sentiment
9.56 %
Fans
12 190 194
Response time
12 min
Response rate
92.01 %
Answered minus Ignored Questions
568
Positive Sentiment
0.44 %
Industry Benchmark
Response time
220 min
Response rate
95.18 %
Positive Sentiment
2.65 %

Social Customer Care Metrics Explained

Response Time

The average time it takes for the company to respond to the user timeline posts.

Response Rate

The percentage of user posts responded to by the brand.

Answered Minus Ignored Questions

The total amount of answered questions in a given quarter.

Positive Sentiment

The amount of positive sentiment on the brands’ Facebook posts in a given quarter.

It’s Your Turn to Truly Excel in Social Customer Care

Get everything you need to be the brand that’s remembered for its excellence in customer care. From the tools you need to answer queries quickly to tracking brand sentiment accurately, Socialbakers has you covered.

Access One Place to Handle All Your Community Queries

Instead of switching from platform to platform to answer your queries, manage them easily in one place. You can speed up the process via templates and log cases quickly directly into Salesforce.

Easily Track Sentiment and Detect Anomalies

Identify crises way before they turn into headaches. Any post that is generating negative sentiment is now easily identifiable and the issue can be handled faster.

Instantly Understand Your Community Care Effectiveness

All key care metrics are visualized in a clear dashboard. You’ll always know which social media customer care areas need improvement and which teams or people excel.

Get Started With Socialbakers

See how the Socialbakers platform will help your business succeed on social media. Our experts will provide you with a personalized walkthrough tailored to your business objectives.