Get Closer to Your Customers With Advanced Audience Analysis

Turn audience analysis into a single-step process to understand your customers easier. Let AI define your buyer personas, identify what content they engage with, their interests, and influencers they trust.

Unify your social media and digital audience data

Simplify your audience analysis by consolidating omnichannel data in one place. Add machine learning to your arsenal to map the complex relationship between audience interests, affinities, content, and ad costs.

Integrate your omnichannel audience data

Keep up with your audience

Discover your customer personas using AI

Automate how you create your buyer personas across channels and learn how they evolve over time. Provide the right content to the right audience and at the right moment.

Define your personas based on reliable data

Track your persona affinities and interests

“Socialbakers is an invaluable asset for competitive reporting. We are able to easily get an overview of the marketplace and identify best performing content from our immediate competitors as well as top social media brands within our market so we always know where we stand."

Rod Strother
VP of Digital Experience

Automate and sharpen your targeting

Learn who, where, when, and with what content to target. Ensure your content is not only personalized but is also delivered to your customer personas at the right location and time. Get more impressions on your posts and more views by streaming Live when your audience is online.

Automate your workflow

Target your personas with precision

Reach people at the right time

Estimate your ads costs

Uncover what your audiences actually find engaging

Build a successful content marketing machine by employing AI to do the hard work. Focus on your audience and provide only the most relevant content tailored to their exact values, interests, and needs.

Know what to post on social media

Target the right people with the right budget

“Inspiration in Socialbakers allows us to see how other brands or companies in our industry are performing. It's a great tool for discovery. We can easily find content that works and build on that success in our own work."

Carlos Barrera
Marketing Manager

Find influencers your audience trusts

Save time - have AI pair your audience segments with ideal influencers. Choose influencers not only based on their audience size, but also on their effectiveness and ability to engage their followers.

Partner up with the right influencers

Track influencer engagement

Get Started for Free

Take the Socialbakers Suite for a test run in a quick-to-learn personalized trial. See how social media marketing can drive your business forward. No credit card required.

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